Deconstruction of Shaun of the Dead trailers

1 minute 38 seconds.

• The whole trailer is like a public information film
• Lots of cuts
• Real footage
• Use of famous news teams
• Shots from the film mixed in.
• Sound is fuzzy, sounds like something is malfunctioning.
• You then meet the protagonists
• Succession of fast shots from the film
• Injection of a comedic scene with the protagonists
• Comedy ‘he’s got an arm off!’
• Flashes of footage to look like pictures. News reports
• Rock music starts up with more action footage from the film.

Shaun Of The Dead real trailer:

• More comedic advertisements including fast cuts from the film
• ‘Have you ever thought…?’ ‘Are you dying to…?’
• Adds in news reports
• Graphics ‘CRISIS’
• Succession of scary cuts
• Public information
• Back to comedy
• Enter fast music and comedy from protagonists
• Ends up with characters shouting ‘Shaun!’
• Cuts to light hearted music ‘RomZom.Com'